New Balance appear to be adopting a similar colour scheme among the FuelCell line-up this year — so much so that it's easy to mistake the Elite, Rebel and SC Trainer for one another at times.

When New Balance first launched the SuperComp Trainer two years ago, a lot of people didn’t quite know what to make of the ...

On Monday morning, New Balance announced that Cooper Flagg had "made the intelligent choice." In a splashy announcement, New Balance unveiled the signing of the Gatorade National Player of the ...

New Balance’s ever-growing roster of collaborators is set to expand next month as the American sportswear brand has linked up with the “quiet luxury” purveyors over at Loro Piana.

Duke freshman forward Cooper Flagg, the projected No. 1 pick in the 2025 NBA Draft, has signed a deal with New Balance, the apparel company announced Monday. The deal — which was first reported ...

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. If you had asked me five years ago if I would ever say, “The only sneakers ...

Duke forward Cooper Flagg -- the No. 1 prospect in ESPN's 2025 NBA draft class -- has signed a significant shoe endorsement deal with New Balance. Flagg joins a New Balance brand tied closely to ...

Cooper Flagg, Duke freshman men’s basketball player and projected No. 1 pick in the 2025 NBA Draft, has signed a shoe and apparel deal with New Balance. The partnership has a personal connection ...

New Balance is an iconic American sporting footwear brand. Famous for its high-quality shoes, namely its sneakers, tennis shoes, and running shoes, the company also offers specialist shoes for ...

By Christopher Maag The bike-sharing program rewards users who help redistribute bikes around New York City. A few riders have figured out how to turn that into profit. By Christopher Maag Mets ...

Others are illuminating patient experience, showing sickle cell pain to be some of the most intense ever experienced and seeking new ways to both prevent it and alleviate suffering once it sets in.

Toyota is partnering with a Turkish bus maker to produce fuel cell buses. Toyota already partners with FuelCell Energy to produce hydrogen for Toyota vehicles. This may create an opportunity for ...